Throughout 2014, Google had released numerous algorithm updates. Primarily, algorithms targeted keyword stuffing, spammy backlinks, and domain ownership, however, those factors slowly changed into the Google criteria, which we know and follow nowadays.
Now, after a huge span of time, the company has started to improve its search algorithms, website loading speed has become one of the major determinants of your website’s ranking position and value, making it one of the prime necessities for optimization and a prominent must for website owners who want to get ranked well. How your website is doing in the wake of Google’s numerous algorithm shifts?
Let’s check , why page speed has become such an essential ranking factor and how you can develop your website speed.
Google’s Expert Plan
Majority of SEOs would agree that their struggle to cope-up with Google hasn’t been easy. Actually, it’s been downright terrific at sometimes. It is expected, as Google desires to improve the user’s experience by pointing out what most apt websites connect to a specific search term and that in the end making things more hassle free.
How To Improve Website Load Speed?
If your website is going through a low download speed then below tips will be helpful for you to improve site speed and rank well in search results.
Decrease on-page components –
Between stylesheets, scripts, and flash, numerous processes can appear behind the scenes, which will prominently slow down the page’s load time. If you mix style sheets or replace photos, images with the HTTP, CSS requests, which make on-page elements work, won’t have a chance to slow down your website.
Combine Large Pages –
Over the past few years, Google has made it clear that SEO best practices contain the use of long-form videos, content and shareable media to capture more customers and rank well in SERPs. Unfortunately, all this surplus content can cut off the load speed. Try to combine your larger pages so that they will occupy less space and consume less bandwidth whey they load.
Remove unnecessary plugins –
Specifically, if you are using WordPress, operating numerous plugins contributes to slow page load speed. Even though, their ease of usage and convenience make plugins an eye-catchy option, using lot many will cause your website load speed to plummet and result in a weak user experience. Take off the plugins, you don’t really need.
Use Browser Catching –
Keeping browser caching ‘ON’ will save all essential elements in a viewer’s hard drive that results in a speedier load time, when the visitor comes back. A lot of webmasters fail to utilize this tool and that boosts to slow down website loading time and resulting in an inconvenience to visitors.
Remove Hosting Plan –
Sometimes, undependable hosting providers can leave a bad impact on your website site speed. Majority of hosting companies offer packages in a one-size fits all format, however, the assumption that one form of hosting service will function best for all websites is completely unreal.