Mobile friendliness is a new dimension that search marketers need to study and work accordingly. Earlier, the online search study was limited to landing and site page adjustments, however, now it has gone beyond it. Marketers should start working mindfully by aligning and formatting their content for maximum mobile consumption and impact. Do you know, how? Let’s check it out!
Concentrate on clear and crisp headlines –
Nothing can be as critical as creating crisp and interesting headlines for mobile format. Restricted space on mobile means you have to conciseness and make every word count. You can practice it by posting tweets; it will be a good exercise to write short yet crisp headlines.
Track the inverted pyramid –
Don’t make your website audience to travel a lot to reach the desired point. Highlight the key aspects in the page and important details. It will save visitor’s time and make their visit hassle free.
Feature your call to action strongly –
Make the call to action button more clickable by featuring it strongly. Also more importantly, make sure the desired conversion can be simply made by your mobile audience.
Keep short paragraphs –
Big blocks of text can look discouraging on a tiny screen and may boost up somebody from reading all the way through. Therefore, keep your paragraphs short with a few sentences. Try to use bullets or lists to pull the reader’s eyes to important points.
Optimize The Content-
Start writing mobile conscious content, monitor and optimize it to create better impact and get outcomes. Here to a few elements to focus –
· Create & maintain meta descriptions that stand out
· Draft SEO-friendly headings
· Integrate essential keywords in SEO-friendly way
· Selecting and optimizing tags and images
Creating a mobile friendly content has become a need of an hour to stay on top of the trends. So, gear up, make your website mobile friendly to lead the competition.